Best Website Design Practices for Small Businesses
Your website is often the first impression customers have of your business—and first impressions happen fast. Studies show users form an opinion about a website in a second. For small businesses, smart website design isn’t about being flashy; it’s about being clear, trustworthy, and effective.
Our Suggestions for the Best Design Practices
- Keep the Design Simple and Concise – Simple design converts better! Avoid cluttered layouts and too many colors, use plenty of white space, stick to 1–2 fonts max, and let each page focus on one main goal. If a customer gets too overwhelmed, they will likely leave.
- Design for Mobile Friendly Instances First – Did you know that more than half of website traffic comes from mobile devices. We recommend that you use responsive design, make buttons large and easy to tap, keep text readable without zooming, and be sure to test your site on multiple screen sizes, If your site doesn’t work well on mobile, you’re losing customers.
- Build Trust with The Design – Trust is critical for small businesses. We recommend including real photos (not just stock images), client testimonials or reviews, clear contact information, and an About page with your story. Professional design signals credibility—especially if customers don’t know you yet.
Choose ACE Design Studio for Building Your Website
Let the experts at ACE Design Studio in Ithaca, Michigan tell you more about the benefits of a well-designed and interactive website. We have helped many Mid-Michigan business create an online home that delivers an excellent experience for both potential and existing customers. Contact us today at 989-875-4096!





